The Hidden Power of the Squarespace Summary Block

If you’ve worked with Squarespace, even for just a moment, you’ve already figured out that much of the work of creating a page in a website is about organizing blocks of content. Each block is a sort of frame to hold specific types of content. There’s a block for anything you could want: text, images, markdown, code (HTML and Javascript), video, and even things such as Instagram and Amazon (if you have accounts with each).

Use Summary Blocks To Filter and Display Information

There’s a less obvious choice in the content menu known as the Summary Block. I think that Summary Blocks are often the hidden heroes of Squarespace websites. On the surface, to the untrained eye, their value is probably not apparent. They look just like gallery blocks, right? You can style them as a grid, list, carousel, or stack, and they display images. That’s all true, but summary blocks have two important qualities worth drilling into:

  1. Summary Blocks can display content from more than just galleries, but also blogs and event calendars.

  2. Summary Blocks can be assigned filters to only display certain content from the original data source (the gallery, blog, or event calendar they are porting content over from).

 

We use a summary block on our Feature Index page to show you examples of what we can integrate into your new website to improve things such as business operations, customer relations, and content display.

 

Why Display Content From Another Source Instead of Building it on Page?

Nine times out of ten, the reason we use summary blocks to display content on a page, rather than placing the content there directly, is because we are working with time-sensitive content that is constantly turning over.

That content could be event listings, in which case Squarespace’s native calendar feature is an excellent tool, or it could be information about sales promotions, product notices, and so on.

On the backend of the website, it’s much more manageable to build that kind of content within the structure of a blog or calendar. Each is designed for time-sensitive content and both can be assigned categorical and descriptive tags that can be used to create filtered searches or to display tagged content on other pages on a website via Summary Blocks.

The Benefits of Using Summary Blocks

Thinking about and structuring content in this way has additional benefits:

  1. Uploading all of your content to one blog, gallery, or event calendar makes it much easier to manage on the backend.

  2. This same method keeps your site nimble and organized with clean URLs, which are easier for search engines to read.

  3. When using Summary Blocks to show blog and event content, you’re creating multiple on-page links to other parts of your site, inherently making it easier to find content and get from page to page.