3 Urgent Reasons You Need To Build A Website

We’ve written about this before. You need a website.

Studies show that nearly 50% of small businesses in the United States are without websites. Restaurants, in particular, are famous for this.

We understand that building a website can be daunting. If you’re not digitally inclined you may be wondering how to make a website, never mind who to call for a custom domain name. Domain name? What is even happening?

Even if you are digitally inclined, it can be daunting to make a website. It takes time. There is content to write. Photos and graphics to create and organize. Technical details to work through. It’s a lot, we know.! We are website builders, and we do it for ourselves and for clients all the time. It’s an investment you won’t regret. We promise.

While you’re busy running your business, here are a few reasons why you should consider - today - investing in having a website built for you - now!

Reason 1: According to Google, Americans spend more time on their mobile phones than watching television, or using their laptops.

Solution: Invest in a responsive website. One that a user can enjoy and engage with no matter what device they are using. Our new website incorporates responsive design. Read more of our thoughts on responsive web design here.

Reason 2: Since 2011, searches for goods and services that are “nearby” have increased five-fold.

Solution: A website will indicate your location. Our team understands what it takes to make sure your website is picked up by search engines so that when your next customer makes that “what is nearby” style search, you come up.

Reason 3: Ads with local inventory are in demand.

Solution: It is not enough to have a passive, informational website (although that is a start!), your website should also be a place for customers to connect to your inventory, review it, rate it, and buy it. We can design digital ads that indicate inventory levels and manage your ad campaign while you take care of the day to day in the physical world.

Not sure about the value of an online store and digital ad campaign?

Consider this:

According to the Pew Research Center, there are 120 million adult users of the Internet in America (that’s almost 50% of the population!). Of those 120 million, 67% have bought something online.

Compelling, no?

Finally, remember that in the 21st century, your website is your 24/7 on-call employee. A great website is informative, can answer simple customer service queries, troubleshoot product/service matters, and connect your customers to your goods or services.

Web DesignMarkon Brands