Dance, Dance, Dance
What We Did
- Logo / Submark Design
- Apparel Design
- Material Sourcing
Every year Elite Performance Dance Camps leads a summer-long dance program in the Seattle area, and every year loyal followers sign up for classes and spend the summer living and breathing dance. So, why not wear that love on their body? Elite came to us to design a line of apparel that could be worn during dance and drill events, as well as at home and out and about. Using their general brand aesthetic and infusing a bit of fresh energy into their look, we design a line of branded apparel that their students and fans would enjoy.
Creating new logo submarks
To brand the apparel we created playful new submarks - variants of EPDC's logo.
The new apparel has been available at different venues throughout the Seattle metro area as the dance group performs and practices in various spaces. The photos below were taken at the Tacoma Dome in Tacoma, Washington.