What We Did
- Art Direction
- Graphic Design
- Print Management
WE Plan It and Stem Floral Design are two brands that are no strangers to excellence. Both brands are driven to flawlessly execute design. Their entire identities are built around the fact that they are master organizers with a passion for creating memorable experiences, whether it be an exquisite wedding, or the gift of a floral arrangement. We recently came on board to help both brands market their services with a suite of new rack cards.
We designed and print two rack cards for each brand. One to showcase all a 10,000 foot view of all of the services offered, and one to promote wedding services. The work required our team to capture the voice of WE Plan It and Stem Floral Design, and to browse through a library of photographs to create the perfect narrative and visual messaging for each card.
The final products, four 3.5” x 8.5” rack cards, were printed on a suede paper stock with soft velvet lamination and spot UV finishing on the front of each. Now both brands have something that exudes in its look and feel the excellence and professionalism of each brand.