Web Development Checklist

Here's a summary of all the tasks our team checks off as we move through each phase of our web design process. Think of this as our 100-point inspection to ensure that every little detail is taken care of on each site we build and design. One of the keys to designing as many websites as we do is having a really great process that's been refined over years of experience. Our team uses a variation of this exact list for all of our projects (yours may have slightly different items based on your project's exact scope of work). 

Content Tasks

  • Client, industry & competitor research
  • Recommend best site structure based on your ideas
  • Optimize navigation & overall UI/UX
  • Setup custom Content Request system for client to gather copywriting, logos, photos, graphics & store product information
  • Add photo galleries, video or audio, if desired 
  • Style & format content on page

Setup Tasks

  • Setup and share a customized Client Portal 
  • Style branded "Coming Soon" page 
  • Set site-wide password to protect content while site it under construction
  • Select appropriate template as jumping off point for design
  • Setup Squarespace account on your behalf
  • Select Plan (Personal, Business or E-Commerce options)
  • Connect or transfer existing domain
  • Setup new domain
  • Setup G Suite accounts
  • Add blog posts
  • Squarespace back end settings: 
    • Business & Basic Info
    • Regional Info
    • Marketing Info
      • Share Buttons
      • Pin It Buttons
      • Facebook Page
      • Products on Instagram
      • Promotional Pop
      • Announcement Bar

Styling Tasks

  • Moodboard
  • Stylesheet
    • Typography
    • Color Palette
    • Site & Section Padding/Spacing
    • Backgrounds & Banners
    • Mobile Styling
    • Navigation
  • Add search bar, shopping car and/or social media icons to header
  • Add links and social connections to footer
  • Add custom Favicon
  • Test site design to make sure it looks good on mobile & tablet 
  • Style up 10 unique pages, including a blog overview page if desired

Tech Tasks

  • Embed contact form & Google map
  • Connect accounts (Facebook, Twitter, Google+, Tumblr, Dropbox, Foursquare, Instagram, Flickr, 500px, Youtube, Vimeo, Linkedin, Dribbble, Github, Google Play store, iTunes store, Pinterest, SoundCloud, Spotify, Bandsintown, Behance, Codepen, Medium, Meetup, Rdio, Twitch, Vevo, Vine, Vsco, or Yelp.)
  • Import existing content from Twitter, Foursquare, Instagram, 500px, or Flickr.
  • Connect newsletter sign up to your MailChimp account
  • Connect selected forms to MailChimp
  • Connect integrations for OpenTable, ChowNow, Acuity, Zola, Amazon, if desired

SEO Tasks

  • Write Site Description
  • Write Custom Page Descriptions
  • Navigation Titles
  • Page Titles
  • Proper headers in content (H1-H3 styles)
  • Set Copyright Year in Footer
  • Clean URLs / slugs
  • Tags/Categories for Blog
  • Tags/Categories for Galleries
  • Tags/Categories for Products/Store
  • Alt Image Tags and Image Metadata
  • Connect Google Analytics Account, if desired
  • Embed Facebook Pixel, if provided
  • Connect to Google Search Console
  • Submit sitemap to Google for indexing

E-Commerce Settings

  • SSL (Secure Sockets Layer) is enabled
  • Payments (Stripe, Paypal)
    • Currency settings
    • Enable/disable test mode
  • Shipping
  • Taxe
  • Checkout
    • Abandoned Cart Recovery
    • Subscribe customers to mailing list
    • Shopping cart style
    • Order numbering
    • Store policies
    • Invoices
  • Notifications
    • Reply-To & From Email Addresses
    • Low Stock Alerts
    • Custom Messages
      • Order Confirmed
      • Order Refunded
      • Order Fulfilled
      • Customer Account Emails
      • Custom Header & Footer

Testing Tasks

  • CSS/HTML are validated
  • Preview desktop, tablet & mobile view of site
  • Check forms (working & storage)
  • Check all Buttons
  • Check all Links
  • External Links open in new tab
  • Check all Navigation/menu items
  • Image sizes (optimized for fastest load time)
  • Proofread & submit content to Grammarly
  • Social & Share buttons/links all redirect in new window

check out a sample project timeline & more:

Interested in learning more about our process and see a sample of what it’s like to work with us? Click here to check out our client onboarding page. We also kick off all of our projects with a helpful welcome guide, a link to a customized client portal where you can see all our communications, files and docs in one, secure location and a direct scheduling link just for clients with active projects (i.e. the hotline to help if you ever need it).